HI, I am David Picaso
A Web Developer and Email Marketing Specialist. I have over 15 years of experience in Email Marketing automation with CMS web design experience, and brand development.
EXPERIENCE
Email Marketing
Building email lists, creating compelling content, and using email campaigns to nurture leads and drive engagement, ultimately aiming to increase brand awareness and sales.
Web Development
Building, and maintenance of websites, encompassing aspects like web design, programming, and database management, effectively bringing applications to life on the Internet.
Ecommerce
Manage online sales, including website operations, customer experience, marketing, analytics, and inventory, ensuring a smooth and successful online shopping experience.
Analytics
Collecting, processing, analyzing, and interpreting data to identify trends, uncover valuable insights, and inform decision-making, ultimately driving business improvements and strategies.
SEO
Enhance websites and content to significantly boost search engine rankings, drive organic traffic, and elevate online visibility, involving tasks like keyword research.
Project Management
Planning, organizing, and directing project execution to achieve specific goals within defined constraints, ensuring projects are completed on time.
Skills
BACKGROUND
I am passionate about creative problem solving and have a strong artistic background that has allowed me to work with a diverse range of businesses. Before specializing in email marketing, I served as a creative director at Unico Industries, where I led both traditional advertising campaigns and developed successful online e-commerce strategies. My portfolio reflects my expertise and versatility, showcasing a diverse array of projects that include both digital marketing and traditional print design.
